Event Merchandising create super stores, mobile and pop up shops.
Event has created pop up shops in various venues ranging from Westfield shopping centres, to train stations, Camden market, to Regent Street. Working with varied clients including the Olympics, Disney, BBC, IMG, Mattel and many more.
Event Merchandising was delighted to launch the first ever UK dedicated Barbie store with Mattel.
Next to the Apple store in Liverpool One. Bright neon pink, carrying an exclusive range of clothing and accessories for the fashion conscious, with mini me collections and a wide array of dolls. The store feature life sized barbie boxes and a barbie jeep for that instagram moment . Event Merchandising sourced the location, built the store, designed and manufactured exclusive product as well as running the store. The opening weekend was super busy, full of families loving the Barbie shop. The Liverpool echo sums it up perfectly, as the “UK’s only Barbie shop has opened in Liverpool and it looks like all our childhood dreams have come true”
For the Olympics our live event merchandise team travelled the UK with the London 2012 Olympic Torch. We were licensed to sell a range of dedicated Olympic Torch product, including the iconic replica torch and have had to choose between 22,000 product lines. Working with the London 2012 Olympics was an amazing opportunity to enhance our retailing skills and this knowledge has led us to be working with the Rio 2016 Olympic Team whilst in London.
Continuing the Olympic Theme, Event! partnered with Coca Cola selling specific Coke Torch merchandise at various large scale concert sites, a key feature of the range was that the clothing is made from actual recycled Coke bottles.
Event build a pop up shop for Rio 2016. Event manufacture the range of products, supply the point of sale, epos and vending staff. The shop fixtures and fittings are made of cardboard.
Please see some images of various store below. For further information on Pop up shops check out case studies.